Tom Hutchinson
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Welcome To A New School Year
It happens every August. Support tickets ramp up all of a sudden, and then we know only one thing can be true: school is back in session. We sure hope you’re settling in and excited to get your sit...
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New options for the SNO Site Overhaul and Review programs
We hear from our customers often, and one of the things we hear the most is that your want your website to get better. While the SNO support site, training materials, and videos help you improve yo...
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The SNO Report: Growing your online audience
For any publication, whether your online arm is your exclusive means for publication or is in addition to a long-established print product — or for anyone transitioning from one to the other — this...
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The SNO Report: What’s happening on Facebook?
This month, Facebook is instituting changes to its News Feed aimed at re-prioritizing the content you see, substituting news stories for more pictures of your aunt Ethel’s pet bird.Of the news left...
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The SNO Report: What’s a Contest and Competition Coordinator? And more Distinguished Sites updates
On Liberty High School’s Wingspan staff, there are reporters and photographers, editors and producers, and Samantha O’Brien.O’Brien’s in the corporate office, so to speak. Though she isn’t on the g...
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The SNO Report: Commemorating an Anniversary
We’re kind of in a celebratory mood lately. It’s the holiday season! Elf is on TV, like, every night!So, speaking of celebrating, we wondered what publication staffs do to commemorate a special mil...
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SNO Report: Design Snapshots and Revision History
Our half man, half SNO Support machine Thomas had his shiny, new iPhone X delivered to the office last week. A means for parading it around the office like a championship trophy? Likely. This got u...
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The SNO Report: Students Covering St. Louis Protests
Photo courtesy of Michael Melinger, The Globe, Clayton High School (Mo.) Protesters block the streets of downtown St. Louis following the acquittal of a white police officer, J...
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The SNO Report: Everyone likes an interactive story
Nothing in print is clickable like it can be online. Take your coolest infographic and enhance it online. Make it clickable — interactive. These are some programs that make it possible:Infogr.am ma...
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The SNO Report: Going in-depth on graduation gowns, private schools, startups and more: last month on Best of SNO
October was a loaded month for Best of SNO. While the other kids at school were out trick-or-treating, student journalists were going deep on interesting topics. The investigative team at Simpson C...