Leaderboard and Footer Ads

Adding Leaderboard/Footer ads with FLEX Pro

1. Go to the Site Designer. (Appearance -> Site Designer)
2. Create a space in your header where you would like to place the ad. You can click Add Row to add another row to your header/footer design, and use the double-sided arrow on the left to drag and drop this row to a different location, if you'd like.
3. Click the Add Content button, then choose Image/Simple Ad or SNO Ad Manager Ad Group (This option is only available if you have the SNO Ad manager, part of our Site Booster Bundle).
4. Upload your ad image.
5. Place your link URL in the Image Link field, and adjust other settings as desired.
6. Save All Design Options in the upper right corner.

Adding an Ad Group to the Header or Footer Area

If you subscribe to our Site Booster Bundle, you have access to the SNO Ad Manager, and are able to add Ad Groups to your Header or Footer in the Site Designer.

1. Go to the Site Designer. (Appearance -> Site Designer)
2. Create a space in your header where you would like to place the ad. You can click Add Row to add another row to your header/footer design, and use the double-sided arrow on the left to drag and drop this row to a different location, if you'd like.
3. Click the Add Content button, then choose SNO Ad Manager Ad Group. (This option is only available if you have our Site Booster Bundle.)
4. Choose the ad group you would like displayed in the “Select and Ad Group” dropdown menu.
5. Save All Design Options in the upper right corner.

Adding Leaderboard/Footer Ads if you have not converted to FLEX Pro

We strongly recommend that you convert to the newest version of our theme, FLEX Pro, which offers more customizable options, as well as better site design tools. It's free and easy to upgrade. Learn how to upgrade to FLEX Pro here.

A site still using FLEX comes with two standard ad locations: Leaderboard Ad Area (near the header area of your site) and the Footer Ad Area (at the bottom and below the content of your site). Both locations allow you to display two ads -- one wide ad and one small ad. You can choose to center the wider ad if you only want one ad to be displayed.

The wider ad size is industry standard (728px wide by 90px tall) and the smaller ad size is 205px wide by 90px tall.  You can choose to create ad images that are wider though, especially if you have set your site width to 1100 pixels wide or wider. There is a section on your SNO Design Options page for adding and displaying these two ads.  These spaces can display three different types of ads: Static, Ad-Tag, or ads published through the SNO Ad Manager.

• A Static Ad is the most common and is simply an image file hyperlinked to a website. It will display the same ad image every time the page loads.  It will link to your advertiser’s site (if you enter a URL).
• The Ad Tag setting is for advanced users who have subscribed to third-party ad-serving service.  They will provide you with a javascript tag to render ads, and you need to paste that tag in the provided box in the Ad Tag area of the Leaderboard Ad section in the Advertisements section on the SNO Design Options page.
• The SNO Ad Manager feature lets you display multiple, rotating ads in one or both of the leaderboard or footer ad locations.

Displaying a Leaderboard or Footer Ad with FLEX

1. Create the new ad in PhotoShop or any other image-editing software. You may also be given an ad image from your advertiser -- this is quite common. Be sure they give you the right size ad. The size of your ad should be set to 728 pixels wide by 90 pixels tall (make it wider if you have a really wide site), with max 72 PPI or DPI (pixels per inch). Save for Web as .jpg.
2. Go to your SNO Design Options page (Appearance -> SNO Design Options) and open the Advertisements section.
3. Set the Leaderboard/Footer Ad Location using the dropdown menu to Above Header, Below Header, or Available to Display in Site Designer. If you set the Location to "Available to display in the Site Designer Header/Footer" then you must add a Leaderboard Ad Area or SNO Ad Manager Ad Group content block to your header in the Site Designer using the Site Designer Tools or it will not show up.
4. Adjust other design settings, if you'd like. 
5. Adjust the Type of Ad Space dropdown. 
   • Static Image: Shows only the single ad image you upload in this area. It is simply an image file hyperlinked to a website. It will display the same ad image every time the page loads.  It will link to your advertiser’s site if you enter a URL.
   • SNO Ad Manager: Allows you to rotate through multiple ads you've placed in an ad group using the SNO Ad Manager. The Ad Manager is part of SNO's Site Booster Bundle.
   • Ad Tag: For advanced users who have subscribed to a third-party ad-serving service, such as Google AdSense. They will provide you with a javascript tag to render ads, and you will need to paste that tag in the in the "Third-Party Ad Tag" box that appears after you choose Ad Tag for this setting.
6. If you've chosen "Static Image," click on the “Upload Leaderboard/Footer Ad” button, and select your ad image from your Media Library or upload your image there.
7. Type the URL that you want the ad to link to in the “Advertisement Link” box. Make sure this URL starts with “https://”
8. Click the Save All Design Options button at the upper right side of the SNO Design Options page.